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Tuesday, February 22, 2011

Rrrrrrrridiculous marketing is here again!

Posted on Tue, Feb 22, 2011 at 11:39 AM

Good news people! It's that time of year when our neighbourhood coffee shop rrrrrolls out their uber-popular promotion whereby the person who can waste the most disposable cups might have a chance to win a donut!

As always happens this time of year, when I stopped by my local establishment with my travel mug—as I do every single morning—for my AM caffeine, I was handed an empty cup just for rolling purposes. No! I'm sorry, but this promotion has run its course. Why are they allowed to get away with advertising that frankly encourages people to waste as many cups as possible, and discourages people like me from using a reusable travel mug? Idiotic. —Not a flagrant waster